Online Marketing Specialist

GOM is a leading innovator in the development of optical 3D metrology systems and measurement software, with a workforce currently numbering around 400. We set new standards in industrial metrology with our holistic solutions and are successful with them all over the globe. Our base of international customers includes companies from the automotive, aviation and aerospace industries as well as the consumer goods industry and their suppliers.

At our site in Braunschweig, Germany, we are currently searching for:

Online Marketing Specialist (m/f)

Your Duties:

  • Further development, analysis and monitoring of relevant KPIs across all GOM online marketing channels
  • Development and implementation of SEO and web analytics strategies including monitoring, analysis and evaluation
  • Consultation of relevant stakeholders concerning independent evaluations as well as the implementation of recommendations for action
  • Keyword research, analysis and workshops in the fields of web analytics and SEO

Your Profile:

  • A university degree in marketing, journalism, communication or media studies, or a completed vocational training including a subsequent specialized training in marketing
  • Experience in web analytics
  • Very good knowledge of at least one common web analytics tool
  • Experience in SEO, content management systems or in working as an online editor would be a plus
  • Solid skills of at least one SEO tool, e.g. Google Search Console
  • A passion for online marketing, content marketing, SEO and social media as well as high motivation to broaden your knowledge in these fields
  • Excellent command of German and English
  • A self-organized, structured work style and the ability to work in a team

We offer you an interesting professional challenge and a pleasant working atmosphere. We consider a thorough introduction to your new job to be key to our joint success. We look forward to receiving your detailed application, which you will ideally send us as a PDF file by email, including your salary expectations and the earliest date on which you can start work.

GOM GmbH
Schmitzstraße 2
38122 Braunschweig
Germany

+49 531 390290
jobs|at|gom.com